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Aotearoa New Zealand
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Rich80105
2020-09-30 04:52:17 UTC
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https://www.theguardian.com/world/2020/sep/30/new-zealand-firms-switch-to-using-nations-indigenous-name-aotearoa

New Zealand firms switch to using nation's Indigenous name, Aotearoa
Vodafone and communications agency DDB respond after calls on
companies to use the reo term
Charlotte Graham-McLay26 Jun 2020

Waitangi Day
Once under threat, the Maori language te reo is undergoing a
resurgence Photograph: Fiona Goodall/Getty Images
Wed 30 Sep 2020 04.50 BST


One of New Zealand’s biggest telecommunications companies has heeded
an exhortation to use the country’s original, Indigenous name of
Aotearoa, joining others that have pledged to use more reo, the Maori
language, or tikanga – protocols – in their daily business operations.

Earlier this week Vodafone – which has about 2,000 New Zealand
employees – confirmed it had changed its banner at the top of users’
phones from “Vodafone NZ” to “VF Aotearoa”. The company gave short
shrift to those on social media who complained about the change. Rival
companies backed the move.

It came as DDB Group Aotearoa – a communications agency with 250 local
staff – changed its name from DDB Group New Zealand. The shift came
along with efforts to recruit more diverse staff and funding for
employees to attend Maori language courses on work time. Both firms
were prompted by an urging by Ngati Whatua Orakei – a hapu, or
sub-tribe, in the city of Auckland – to “individually and collectively
use the word ‘Aotearoa.’”

Tina Ngata, an Indigenous rights advocate, said the move was “healing”
and an act of anti-racism, affirming “the story that there were people
living here before colonisation happened”.

“[The name] New Zealand does erase who was there,” she said. “I
personally think when you use the term Aotearoa, it’s more inclusive.”

Justin Mowday from DDB Group said the firm wanted to be involved in
“creating an Aotearoa more embracing of Te Ao Maori”, meaning the
Maori worldview.

Te reo Maori is experiencing a resurgence in New Zealand – until
recent years, there were fears it would die out altogether – with
individual words, greetings or proverbs more apparent in daily life
and long waiting lists for those eager to take lessons. Jacinda
Ardern, the prime minister, hopes to see 1 million New Zealanders
speaking the language by 2040.

Its renewed popularity has provoked a debate about whether placenames
should be returned to their original monikers from before European and
British colonisers arrived. The name New Zealand comes from the Dutch
“Nieuw Zeeland”, and was bestowed on the country by a Dutch mapmaker.

Aotearoa is commonly translated as “land of the long white cloud”.

When one Vodafone user threatened on Twitter to switch service
providers after noticing the change on his phone this week, Vodafone
replied that the move was “simply to celebrate one of the three
beautiful official languages” in the country (the third is New Zealand
sign language).

“There are no plans to change it at this stage,” the company added on
Twitter.

A rival company, 2Degrees, asked the complainant “kei te pehea koe,”
or “how are you?” before telling the man that he “better not switch to
us” because the firm “love[s] celebrating te reo Maori too!”

And Spark, Vodafone’s largest competitor, added on Twitter: “Te Reo is
a normal part of our country and we will continue to encourage and
give tools to those who wish to expand their knowledge and cultural
understanding.”

It is common for companies to use more te reo during the annual Maori
language week in September, but many abandon it afterwards. Ngata said
companies deploying the language should follow it up by becoming “more
inclusive in your companies’ policies as well”.

Maori still face discrimination, worse health outcomes, and
overrepresentation in the justice system compared with Pakeha, or New
Zealanders of European descent.

© 2020 Guardian News & Media Limited or its affiliated companies. All
rights reserved. (modern)
Gordon
2020-09-30 07:31:56 UTC
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Post by Rich80105
https://www.theguardian.com/world/2020/sep/30/new-zealand-firms-switch-to-using-nations-indigenous-name-aotearoa
New Zealand firms
Vodfone is not just NZ though. So it needs to say VodafoneNZ
Post by Rich80105
One of New Zealand’s biggest telecommunications companies has heeded
an exhortation to use the country’s original, Indigenous name of
Aotearoa, joining others that have pledged to use more reo, the Maori
language, or tikanga – protocols – in their daily business operations.
Earlier this week Vodafone – which has about 2,000 New Zealand
employees – confirmed it had changed its banner at the top of users’
phones from “Vodafone NZ” to “VF Aotearoa”. The company gave short
shrift to those on social media who complained about the change. Rival
companies backed the move.
Pst. This fuzzing will do little if anything to promote the use Maori
language.

There are times when it is better to say nothing. Let the person, twitter.

There are times when it best to be like a submarine, silent.
Post by Rich80105
When one Vodafone user threatened on Twitter to switch service
providers after noticing the change on his phone this week, Vodafone
replied that the move was “simply to celebrate one of the three
beautiful official languages” in the country (the third is New Zealand
sign language).
The question of how to intergrate a second language into society is not
simple.

A-NZ is getting like African American, long windered. So is it best to use
either one as the speaker choices, with the "other" side not getting upset.
Rich80105
2020-09-30 08:32:14 UTC
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Post by Gordon
Post by Rich80105
https://www.theguardian.com/world/2020/sep/30/new-zealand-firms-switch-to-using-nations-indigenous-name-aotearoa
New Zealand firms
Vodfone is not just NZ though. So it needs to say VodafoneNZ
Post by Rich80105
One of New Zealand?s biggest telecommunications companies has heeded
an exhortation to use the country?s original, Indigenous name of
Aotearoa, joining others that have pledged to use more reo, the Maori
language, or tikanga ? protocols ? in their daily business operations.
Earlier this week Vodafone ? which has about 2,000 New Zealand
employees ? confirmed it had changed its banner at the top of users?
phones from ?Vodafone NZ? to ?VF Aotearoa?. The company gave short
shrift to those on social media who complained about the change. Rival
companies backed the move.
Pst. This fuzzing will do little if anything to promote the use Maori
language.
There are times when it is better to say nothing. Let the person, twitter.
There are times when it best to be like a submarine, silent.
Post by Rich80105
When one Vodafone user threatened on Twitter to switch service
providers after noticing the change on his phone this week, Vodafone
replied that the move was ?simply to celebrate one of the three
beautiful official languages? in the country (the third is New Zealand
sign language).
The question of how to intergrate a second language into society is not
simple.
A-NZ is getting like African American, long windered. So is it best to use
either one as the speaker choices, with the "other" side not getting upset.
Nevertheless, Gordon, these companies appear to think that it is their
interests to follow the wishes of a number of their current or
potential customers, and this has attracted international interest.
Mutlley
2020-10-01 01:36:32 UTC
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Post by Rich80105
Post by Gordon
Post by Rich80105
https://www.theguardian.com/world/2020/sep/30/new-zealand-firms-switch-to-using-nations-indigenous-name-aotearoa
New Zealand firms
Vodfone is not just NZ though. So it needs to say VodafoneNZ
Post by Rich80105
One of New Zealand?s biggest telecommunications companies has heeded
an exhortation to use the country?s original, Indigenous name of
Aotearoa, joining others that have pledged to use more reo, the Maori
language, or tikanga ? protocols ? in their daily business operations.
Earlier this week Vodafone ? which has about 2,000 New Zealand
employees ? confirmed it had changed its banner at the top of users?
phones from ?Vodafone NZ? to ?VF Aotearoa?. The company gave short
shrift to those on social media who complained about the change. Rival
companies backed the move.
Pst. This fuzzing will do little if anything to promote the use Maori
language.
There are times when it is better to say nothing. Let the person, twitter.
There are times when it best to be like a submarine, silent.
Post by Rich80105
When one Vodafone user threatened on Twitter to switch service
providers after noticing the change on his phone this week, Vodafone
replied that the move was ?simply to celebrate one of the three
beautiful official languages? in the country (the third is New Zealand
sign language).
The question of how to intergrate a second language into society is not
simple.
A-NZ is getting like African American, long windered. So is it best to use
either one as the speaker choices, with the "other" side not getting upset.
Nevertheless, Gordon, these companies appear to think that it is their
interests to follow the wishes of a number of their current or
potential customers, and this has attracted international interest.
Looks like a case of NZ companies trying to out Maori each other.

As far as I'm concerned it's New Zealand, though I see that TVNZ and
now 3 News seemed to have dropped the NZ name .

Change of the country name thru the back door. Say a lie enough
time and it must be true.
George
2020-10-01 19:09:39 UTC
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On Thu, 01 Oct 2020 14:36:32 +1300
Post by Mutlley
Looks like a case of NZ companies trying to out Maori each other.
As far as I'm concerned it's New Zealand, though I see that TVNZ and
now 3 News seemed to have dropped the NZ name .
Change of the country name thru the back door. Say a lie enough
time and it must be true.
Key should have done the flag change the same way
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Rich80105
2020-10-01 19:18:25 UTC
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Post by George
On Thu, 01 Oct 2020 14:36:32 +1300
Post by Mutlley
Looks like a case of NZ companies trying to out Maori each other.
As far as I'm concerned it's New Zealand, though I see that TVNZ and
now 3 News seemed to have dropped the NZ name .
Change of the country name thru the back door. Say a lie enough
time and it must be true.
Key should have done the flag change the same way
The large corporates would not have wanted anything to do with the
designed he favoured.

My Passport has on its cover both New Zealand and Aotearoa - it was
issued in John Key's time as PM; he had no problems with trying to
distract the public from other things he was doing; perhaps he was
trying to change the name through the back door; certainly he followed
the mantra of say a lie often enough and it will be believed.

I don't recall any encouragement of the formal use of Aotearoa by the
current government.
John Bowes
2020-10-01 20:46:24 UTC
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Post by Rich80105
Post by George
On Thu, 01 Oct 2020 14:36:32 +1300
Post by Mutlley
Looks like a case of NZ companies trying to out Maori each other.
As far as I'm concerned it's New Zealand, though I see that TVNZ and
now 3 News seemed to have dropped the NZ name .
Change of the country name thru the back door. Say a lie enough
time and it must be true.
Key should have done the flag change the same way
The large corporates would not have wanted anything to do with the
designed he favoured.
My Passport has on its cover both New Zealand and Aotearoa - it was
issued in John Key's time as PM; he had no problems with trying to
distract the public from other things he was doing; perhaps he was
trying to change the name through the back door; certainly he followed
the mantra of say a lie often enough and it will be believed.
Yet you persist in telling the same tired lies week after week Rich. Time you started practicing what you preach Rich. But guess that's to much for an imbecile like you :)
Post by Rich80105
I don't recall any encouragement of the formal use of Aotearoa by the
current government.
You mean you don't acknowledge any encouragement of the formal use of Aotearoa by the current government. Just like you don't acknowledge any of the many failings of Ardern and Winstons shambolock bunch of dictatorial bastards!
Tony
2020-10-01 21:28:27 UTC
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Post by Rich80105
Post by George
On Thu, 01 Oct 2020 14:36:32 +1300
Post by Mutlley
Looks like a case of NZ companies trying to out Maori each other.
As far as I'm concerned it's New Zealand, though I see that TVNZ and
now 3 News seemed to have dropped the NZ name .
Change of the country name thru the back door. Say a lie enough
time and it must be true.
Key should have done the flag change the same way
The large corporates would not have wanted anything to do with the
designed he favoured.
My Passport has on its cover both New Zealand and Aotearoa - it was
issued in John Key's time as PM; he had no problems with trying to
distract the public from other things he was doing; perhaps he was
trying to change the name through the back door; certainly he followed
the mantra of say a lie often enough and it will be believed.
He did so at about the same frequency as Helen Clark and the current PM, in
fact most PMs (yes there have been one or two exceptions).
Post by Rich80105
I don't recall any encouragement of the formal use of Aotearoa by the
current government.
Gordon
2020-10-02 03:46:51 UTC
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Post by Rich80105
I don't recall any encouragement of the formal use of Aotearoa by the
current government.
No I am lost. If Maori is an official language then saying Aotearoa is
formal as is New Zealand. Kiwi land is an informal version.
Rich80105
2020-10-02 04:36:36 UTC
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Post by Gordon
Post by Rich80105
I don't recall any encouragement of the formal use of Aotearoa by the
current government.
No I am lost. If Maori is an official language then saying Aotearoa is
formal as is New Zealand. Kiwi land is an informal version.
Fair comment. I meant instead of New Zealand rather than to replace
it. The use of Maori has been increasing for many years, and many more
words are becoming known to speakers of New Zealand English; with the
occasional backlash from those who do not realise that they are
effectively being casual racists . . .
Mutlley
2020-10-03 02:43:15 UTC
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Post by Rich80105
Post by Gordon
Post by Rich80105
I don't recall any encouragement of the formal use of Aotearoa by the
current government.
No I am lost. If Maori is an official language then saying Aotearoa is
formal as is New Zealand. Kiwi land is an informal version.
Fair comment. I meant instead of New Zealand rather than to replace
it. The use of Maori has been increasing for many years, and many more
words are becoming known to speakers of New Zealand English; with the
occasional backlash from those who do not realise that they are
effectively being casual racists . . .
So now anyone saying they don't want to hear Maori words being used in
the media to replace English words in now being racist. Is that
Liebor's official stance??
James Christophers
2020-10-02 00:55:33 UTC
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Post by Mutlley
Post by Rich80105
Post by Gordon
Post by Rich80105
https://www.theguardian.com/world/2020/sep/30/new-zealand-firms-switch-to-using-nations-indigenous-name-aotearoa
New Zealand firms
Vodfone is not just NZ though. So it needs to say VodafoneNZ
Post by Rich80105
One of New Zealand?s biggest telecommunications companies has heeded
an exhortation to use the country?s original, Indigenous name of
Aotearoa, joining others that have pledged to use more reo, the Maori
language, or tikanga ? protocols ? in their daily business operations.
Earlier this week Vodafone ? which has about 2,000 New Zealand
employees ? confirmed it had changed its banner at the top of users?
phones from ?Vodafone NZ? to ?VF Aotearoa?. The company gave short
shrift to those on social media who complained about the change. Rival
companies backed the move.
Pst. This fuzzing will do little if anything to promote the use Maori
language.
There are times when it is better to say nothing. Let the person, twitter.
There are times when it best to be like a submarine, silent.
Post by Rich80105
When one Vodafone user threatened on Twitter to switch service
providers after noticing the change on his phone this week, Vodafone
replied that the move was ?simply to celebrate one of the three
beautiful official languages? in the country (the third is New Zealand
sign language).
The question of how to intergrate a second language into society is not
simple.
A-NZ is getting like African American, long windered. So is it best to use
either one as the speaker choices, with the "other" side not getting upset.
Nevertheless, Gordon, these companies appear to think that it is their
interests to follow the wishes of a number of their current or
potential customers, and this has attracted international interest.
Looks like a case of NZ companies trying to out Maori each other.
As far as I'm concerned it's New Zealand, though I see that TVNZ and
now 3 News seemed to have dropped the NZ name .
Change of the country name thru the back door. Say a lie enough
time and it must be true.
How would you feel about our defaced blue ensign being displaced by the koru? Consider, e.g., the cost to the nation...?

Or, say, every legal resident and citizen being obliged to pop their eyes and loll their tongues at every other citizen or startled visitor when passing in the street or across a café, as a mark of national cultural solidarity?

Again, the koru's inward coil is said to suggest "a return to the point of origin". Quite so. It could equally be suggested, of course, that the urgent outward unfurling tip of the frond evokes a strong desire to escape from the point of origin as fast as willpower and decency will allow.

Your thoughts, please, barnyard humour excepted, since these are matters of great import and consequence.
Crash
2020-10-02 02:54:35 UTC
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Post by Gordon
Post by Rich80105
https://www.theguardian.com/world/2020/sep/30/new-zealand-firms-switch-to-using-nations-indigenous-name-aotearoa
New Zealand firms
Vodfone is not just NZ though. So it needs to say VodafoneNZ
Incorrect. Vodafone in NZ is a franchised NZ-based company. There is
no ownership from Vodafone. So while the company has the right to
trade under the Vodafone brand, some reference to NZ in the name is
appropriate.
Post by Gordon
Post by Rich80105
One of New Zealand?s biggest telecommunications companies has heeded
an exhortation to use the country?s original, Indigenous name of
Aotearoa, joining others that have pledged to use more reo, the Maori
language, or tikanga ? protocols ? in their daily business operations.
Earlier this week Vodafone ? which has about 2,000 New Zealand
employees ? confirmed it had changed its banner at the top of users?
phones from ?Vodafone NZ? to ?VF Aotearoa?. The company gave short
shrift to those on social media who complained about the change. Rival
companies backed the move.
Pst. This fuzzing will do little if anything to promote the use Maori
language.
There are times when it is better to say nothing. Let the person, twitter.
There are times when it best to be like a submarine, silent.
Post by Rich80105
When one Vodafone user threatened on Twitter to switch service
providers after noticing the change on his phone this week, Vodafone
replied that the move was ?simply to celebrate one of the three
beautiful official languages? in the country (the third is New Zealand
sign language).
The question of how to intergrate a second language into society is not
simple.
A-NZ is getting like African American, long windered. So is it best to use
either one as the speaker choices, with the "other" side not getting upset.
--
Crash McBash
Willy Nilly
2020-10-07 07:37:36 UTC
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Post by Rich80105
https://www.theguardian.com/world/2020/sep/30/new-zealand-firms-switch-to-using-nations-indigenous-name-aotearoa
New Zealand firms switch to using nation's Indigenous name, Aotearoa
Not indigenous at all, invented late 19th century by European
missionaries. A few North Island tribes called their island "Aotea"
while South Island tribes didn't have a name for theirs. But real
history is so irrelevant nowadays, isn't it.

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